Tribesigns Joins TikTok’s SOHO CHIC Campaign
Tribesigns joins TikTok’s SOHO CHIC Lifestyle campaign, featuring its JW0908 console table in a celebrity home tour.
Brands and Marketing
New York's business life: the launches, brands, events and awards, and the rules and services firms work with.
LensDirect Launches “See Your Way” Brand Identity
LensDirect brand identity launches under “See Your Way,” pairing its New York family heritage with an updated digital customer experience.
TWIX Brings Back Hallowmas With $20,000 Contest
TWIX Hallowmas returns with Zombie Claus, $20,000 in prizes, TWIX Skulls and an October 31 Williamsburg appearance.
Jongga Expands U.S. Production and Distribution
Jongga U.S. expansion includes California production, Lucky Foods capacity, new kimchi products, and wider retail distribution.
Mediaplanet Launches Disaster Preparedness Campaign
Disaster preparedness campaign from Mediaplanet provides guidance on natural disasters, cyber disruptions and recovery for businesses and communities.
Flower Knows Expands Into 450 Ulta Beauty Stores
Flower Knows Ulta Beauty expansion brings five products to 450 U.S. stores and includes a New York City holiday pop-up.
Consello Backs 2027 Ryder Cup at Adare Manor
Consello 2027 Ryder Cup support brings the advisory and investing platform to Adare Manor in County Limerick, Ireland.
Air France Plans 29,000 Square Foot JFK Lounge
Air France JFK lounge plans include a 29,000-square-foot facility at New Terminal One, set to become its largest international lounge.
The Farmer’s Dog Becomes NFL Pet Food Partner
The Farmer’s Dog NFL partnership makes the company the league’s first Official Pet Food Partner, launching with Cam Skattebo and Duke.
NBA Stars Discuss Natural Diamonds at Summer League
A Diamond Is Forever brings Baron Davis and Mo Bamba together to discuss natural diamonds, basketball, and the value of process.
Hisense Extends UEFA Partnership for EURO 2028
Hisense UEFA EURO 2028 partnership will continue as the company becomes an Official Partner for a fourth consecutive tournament.
TESSAN Partners With Jamie Leibert on New Film
TESSAN partnership with Jamie Leibert launches with the Jump Into The Unknown documentary trailer from the Swiss Alps.
Bliss Marks 30 Years With Bliss Girl Return
Bliss Girl returns as Bliss celebrates its 30th anniversary with a 10-episode New York social series and October pop-up.
Grey Goose Marks 20 Years at US Open
GREY GOOSE Honey Deuce returns for the 2026 US Open with Josh Hart and The Last Serve Bar at Grand Central Terminal.
VIVAIA Launches RE:WORK Campaign With Stalter and Lyons
VIVAIA RE:WORK collection launches through a new FW26 campaign starring Meg Stalter and Jenna Lyons, with styles priced from $129 to $249.
PMI U.S. Selects Five Artists for ZYN Art Series
ZYN America250 Art Series selects five artists to create limited-edition metal collectible cases for a fall 2026 release.
Petri Shares Home Water Quality Tips
Petri water quality tips for NYC homeowners cover tap flushing, aerator cleaning, certified filters and professional lead checks.
Darkroom Brings Creator Commerce to Cannes Lions
Darkroom CPG Garden brought nine creators, 10 brands and AI commerce operators together at Cannes Lions 2026.
