The Farmer’s Dog Launches Crunchy Biscuits
The Farmer’s Dog Crunchy Biscuits launch introduces three human-grade, all-natural dog treat flavors with 9 calories per biscuit.
The Farmer’s Dog has introduced Crunchy Biscuits, a line of human-grade, all-natural dog treats that expands its real-food offering beyond meals. The new biscuits are available in three flavors, contain 9 calories per biscuit, and include a snap line for portioning. Developed by the company’s on-staff Board-Certified Veterinary Nutritionists®, the products are made with whole-food ingredients and contain no added sugars, fillers, or artificial preservatives. The launch places treat time alongside feeding and training in the company’s product range.
Three Flavors for Daily Treating
Crunchy Biscuits are available in Beef & Sweet Potato, Goat Milk & Blueberries, and Peanut Butter & Pumpkin varieties. The treats are designed to offer a clean, low-mess crunch and the smell of real food for occasions ranging from rewarding good behavior to sharing a quiet moment with a dog.
The company positions the range as an alternative to traditional dog biscuits, which it says can be high-calorie and ultra-processed. Each biscuit is made with simple ingredients and can be divided along its snap line to support portioning.
Extending the Real Food Range
The launch follows more than one billion meals served by The Farmer’s Dog since its founding. With Crunchy Biscuits, the company is applying its existing focus on minimally processed food to treats.
Jonathan Regev, CEO and Co-Founder at The Farmer’s Dog, said:
“We started The Farmer’s Dog because we knew dogs needed an alternative to the ultra-processed pellets that had become the industry standard, and we’re bringing that same thinking to treats. As people raise the standard for their dogs’ everyday food, we think they should have better options for treats, too. That’s why we created Crunchy Biscuits.”
Availability Through Two Channels
Crunchy Biscuits are available through Walmart.com and The Farmer’s Dog’s website. The launch adds a treat option to a company known for freshly cooked, minimally processed meal plans delivered directly to customers.
