Babyletto Opens Orange County Showroom
Babyletto opens a 4,500-square-foot Orange County showroom at South Coast Collection in Costa Mesa.
Babyletto has opened its second retail location at South Coast Collection in Costa Mesa, California. The Los Angeles-based nursery and kids’ furniture brand’s 4,500-square-foot showroom is its largest to date. Designed by RDC, the location offers hands-on product and design guidance for families furnishing nurseries and children’s rooms. It also introduces a concierge-style shopping experience and a dedicated Design Center.
A Larger Retail Setting
The showroom carries Babyletto’s nursery essentials, its newly launched kids’ collection and Babyletto x Nate Berkus, the company’s first designer collaboration. Customers can explore wood finishes and upholstery swatches with Babyletto experts, while educational resources explain the brand’s sustainably sourced materials and product certifications.
Teddy Fong, Founder of Babyletto and CEO of Million Dollar Baby Co., said:
“Orange County is home to so many young and growing families, and SOCO brings together a community that values design. We want to be a resource for parents as they plan their children's rooms, giving them a place to see and feel the furniture, ask questions, connect with other parents and feel confident in their choices.”
Products For Growing Families
Launched in 2009, Babyletto is part of Million Dollar Baby Co., which was established in 1990. The brand has sold more than 1 million cribs and offers more than 100 nursery and kids’ products through retailers including Babylist, Crate & Kids, Pottery Barn Kids and Target.
Its assortment includes GREENGUARD Gold Certified products, FSC Certified recliners and gliders, and GOTS Certified organic cotton crib sheets, swaddles and quilts. The Costa Mesa showroom will also host events for local parents and the design community.
A New Costa Mesa Resource
Babyletto is located at 3323 Hyland Ave., Suite A, Costa Mesa, California, and is open daily from 11 a.m. to 6 p.m. The new location gives Orange County families a place to view the brand’s furniture in person while planning rooms that can grow with their children.
