Smashburger Adds New York Pastrami Menu

Smashburger will introduce its New York Pastrami Smash and New York Pastrami Big Dog at participating locations nationwide on October 6. The limited-time lineup brings smoked black pastrami, Swiss cheese, grilled onions and deli-style toppings to the chain’s burger and hot dog offerings. Two seasonal hand-spun shakes, Pumpkin Spice and Apple Pie, will join the menu. The Denver-based fast-casual company is also updating its permanent grilled chicken selection with two sandwiches designed around all-natural marinated chicken.

Deli Inspired Limited Time Menu

The New York Pastrami Smash features Certified Angus Beef with smoked black pastrami, Swiss cheese, freshly grilled onions, dill pickles, mustard and mayo on a butter-toasted Parker House roll. The New York Pastrami Big Dog pairs a quarter-pound 100% Angus beef hot dog with smoked black pastrami, Swiss cheese, grilled onions, dill pickles and mustard on a toasted Big Dog roll.

Jim Sullivan, CEO of Smashburger, said:

“At Smashburger, we're constantly looking for ways to deliver flavors that are both familiar and unexpected. This lineup taps into the timeless appeal of New York deli classics while staying true to what we do best, premium ingredients – including Certified Angus Beef - handcrafted preparation and incredible taste. As we continue to focus on operational excellence across our restaurants, we're intentionally developing the menu with innovations that create excitement for guests while supporting consistent execution for our operators.”

Seasonal Shakes Join The Launch

Smashburger’s fall menu also includes a Pumpkin Spice Shake made with Häagen Dazs® ice cream, fall-spiced pumpkin and sweet cream. Its Apple Pie Shake combines Häagen Dazs® ice cream with cinnamon-spiced apples, nutmeg, allspice and vanilla.

The new products will be available for a limited time at participating locations nationwide beginning October 6.

Grilled Chicken Menu Updates

Alongside the promotional offerings, Smashburger has added the Grilled Chicken Avocado Club and refreshed its Deluxe Grilled Chicken Sandwich. The avocado club includes an all-natural, seasoned and marinated chicken filet, American cheese, applewood-smoked bacon, avocado, lettuce, tomato and ranch dressing on a butter-toasted bun.

The Deluxe Grilled Chicken Sandwich combines the chicken filet with lettuce, tomato and mayo on a butter-toasted bun.

Kate Savelli, Chief Marketing Officer of Smashburger, said:

“Guests come to Smashburger for the kind of burger they can't find just anywhere—stacked with craveable ingredients, crafted with an obsession for quality and all at a price within reach. The New York Pastrami Smash does just that—it takes an iconic deli ingredient and piles it onto our signature smashed-to-order Certified Angus Beef for a uniquely Smashburger experience. The New York Pastrami Big Dog, seasonal shakes and our enhanced, core Grilled Chicken sandwiches bring even more variety to guests while reinforcing our commitment to craveability and culinary innovation.”

Menu Variety And Restaurant Execution

The launch pairs recognizable deli flavors with Smashburger’s existing smashed-to-order format while expanding options across burgers, hot dogs, shakes and chicken sandwiches. The company operates 178 locations, including 112 corporate-owned restaurants and 66 franchised locations.